I think this is a great sampling of the insights I have developed about Social Media in general. The Social Media Principles was my favorite chapter of the book I never finished last year. They are the foundations upon which success in social media is built.
They are the core foundations of my work with AdHocnium – in order to help companies transform themselves to thrive in the social era, people need to first see things differently, then think differently and ultimately be different. This is where you need to start.
